It leverages blockchain technology to ensure security and open infrastructure to enable innovation, transparency, and collaboration. In addition to advertising, web 3.0 is directly connecting service providers and consumers across domains, including finance, cloud, computing, gaming, entertainment, art, knowledge, among others, thereby fostering a metaverse for diverse experiences. It is an upgrade over existing web 2.0, wherein large intermediaries and platforms took control, offered services for a premium and at the cost of privacy. The Brave browser, which runs on this model, has more than 40 million active monthly users and more than a million content creators.īrave represents web 3.0: a disintermediated, decentralized, interoperable, customized, secured, and innovation-fueled version of internet, giving power back to creators and users. You can now actively choose ads you would like to see on a browser, and get paid for your attention in the form of basic attention tokens, a cryptocurrency.
Gone are the days when multiple ads would pop up on every website you would visit, making your online experience a nightmare.
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